Description

FROM POLO TO FRAGRANCE

THE FRAGRANCE
L.12.12 Blanc Eau de Parfum, inspired by the iconic Lacoste polo shirt, reveals a confident masculinity in a woody aromatic scent.
Zesty finger lime and eucalyptus essence blend with powerful pine and cedarwood, culminating in an intense sense of comfort.

THE PACK
The bottle and outer pack feature the iconic ‘petit piqué’ pattern, reminiscent of the polo fabric.
To signify its Eau de Parfum concentration the bottle is adorned with an authentic dark grey embroidered crocodile patch.

THE NAME
The fragrance embodiment of the iconic L.12.12 polo shirt created by René Lacoste.
L for Lacoste, 1 for the code of the unique ‘petit piqué’ polo fabric, 2 for the code of the short-sleeved polo design, 12 for the final polo version selected by René Lacoste.

THE AD CAMPAIGN
Dive into a totally liberated urban tennis match in which the Lacoste ambassadors reinterpret the brand’s DNA : always on the move and creative.
The campaign captures the essence of the iconic L.12.12 polo shirt and fragrances.

Description

FROM POLO TO FRAGRANCE

THE FRAGRANCE
L.12.12 Blanc Eau de Parfum, inspired by the iconic Lacoste polo shirt, reveals a confident masculinity in a woody aromatic scent.
Zesty finger lime and eucalyptus essence blend with powerful pine and cedarwood, culminating in an intense sense of comfort.

THE PACK
The bottle and outer pack feature the iconic ‘petit piqué’ pattern, reminiscent of the polo fabric.
To signify its Eau de Parfum concentration the bottle is adorned with an authentic dark grey embroidered crocodile patch.

THE NAME
The fragrance embodiment of the iconic L.12.12 polo shirt created by René Lacoste.
L for Lacoste, 1 for the code of the unique ‘petit piqué’ polo fabric, 2 for the code of the short-sleeved polo design, 12 for the final polo version selected by René Lacoste.

THE AD CAMPAIGN
Dive into a totally liberated urban tennis match in which the Lacoste ambassadors reinterpret the brand’s DNA : always on the move and creative.
The campaign captures the essence of the iconic L.12.12 polo shirt and fragrances.

Description

FROM POLO TO FRAGRANCE

THE FRAGRANCE
L.12.12 Blanc Eau de Parfum, inspired by the iconic Lacoste polo shirt, reveals a confident masculinity in a woody aromatic scent.
Zesty finger lime and eucalyptus essence blend with powerful pine and cedarwood, culminating in an intense sense of comfort.

THE PACK
The bottle and outer pack feature the iconic ‘petit piqué’ pattern, reminiscent of the polo fabric.
To signify its Eau de Parfum concentration the bottle is adorned with an authentic dark grey embroidered crocodile patch.

THE NAME
The fragrance embodiment of the iconic L.12.12 polo shirt created by René Lacoste.
L for Lacoste, 1 for the code of the unique ‘petit piqué’ polo fabric, 2 for the code of the short-sleeved polo design, 12 for the final polo version selected by René Lacoste.

THE AD CAMPAIGN
Dive into a totally liberated urban tennis match in which the Lacoste ambassadors reinterpret the brand’s DNA : always on the move and creative.
The campaign captures the essence of the iconic L.12.12 polo shirt and fragrances.

Description

FROM POLO TO FRAGRANCE

THE FRAGRANCE
L.12.12 Blanc Eau de Parfum, inspired by the iconic Lacoste polo shirt, reveals a confident masculinity in a woody aromatic scent.
Zesty finger lime and eucalyptus essence blend with powerful pine and cedarwood, culminating in an intense sense of comfort.

THE PACK
The bottle and outer pack feature the iconic ‘petit piqué’ pattern, reminiscent of the polo fabric.
To signify its Eau de Parfum concentration the bottle is adorned with an authentic dark grey embroidered crocodile patch.

THE NAME
The fragrance embodiment of the iconic L.12.12 polo shirt created by René Lacoste.
L for Lacoste, 1 for the code of the unique ‘petit piqué’ polo fabric, 2 for the code of the short-sleeved polo design, 12 for the final polo version selected by René Lacoste.

THE AD CAMPAIGN
Dive into a totally liberated urban tennis match in which the Lacoste ambassadors reinterpret the brand’s DNA : always on the move and creative.
The campaign captures the essence of the iconic L.12.12 polo shirt and fragrances.

Description

FROM POLO TO FRAGRANCE

THE FRAGRANCE
L.12.12 Blanc Eau de Parfum, inspired by the iconic Lacoste polo shirt, reveals a confident masculinity in a woody aromatic scent.
Zesty finger lime and eucalyptus essence blend with powerful pine and cedarwood, culminating in an intense sense of comfort.

THE PACK
The bottle and outer pack feature the iconic ‘petit piqué’ pattern, reminiscent of the polo fabric.
To signify its Eau de Parfum concentration the bottle is adorned with an authentic dark grey embroidered crocodile patch.

THE NAME
The fragrance embodiment of the iconic L.12.12 polo shirt created by René Lacoste.
L for Lacoste, 1 for the code of the unique ‘petit piqué’ polo fabric, 2 for the code of the short-sleeved polo design, 12 for the final polo version selected by René Lacoste.

THE AD CAMPAIGN
Dive into a totally liberated urban tennis match in which the Lacoste ambassadors reinterpret the brand’s DNA : always on the move and creative.
The campaign captures the essence of the iconic L.12.12 polo shirt and fragrances.

Description

FROM POLO TO FRAGRANCE

THE FRAGRANCE
L.12.12 Blanc Eau de Parfum, inspired by the iconic Lacoste polo shirt, reveals a confident masculinity in a woody aromatic scent.
Zesty finger lime and eucalyptus essence blend with powerful pine and cedarwood, culminating in an intense sense of comfort.

THE PACK
The bottle and outer pack feature the iconic ‘petit piqué’ pattern, reminiscent of the polo fabric.
To signify its Eau de Parfum concentration the bottle is adorned with an authentic dark grey embroidered crocodile patch.

THE NAME
The fragrance embodiment of the iconic L.12.12 polo shirt created by René Lacoste.
L for Lacoste, 1 for the code of the unique ‘petit piqué’ polo fabric, 2 for the code of the short-sleeved polo design, 12 for the final polo version selected by René Lacoste.

THE AD CAMPAIGN
Dive into a totally liberated urban tennis match in which the Lacoste ambassadors reinterpret the brand’s DNA : always on the move and creative.
The campaign captures the essence of the iconic L.12.12 polo shirt and fragrances.

Description

FROM POLO TO FRAGRANCE

THE FRAGRANCE
L.12.12 Blanc Eau de Parfum, inspired by the iconic Lacoste polo shirt, reveals a confident masculinity in a woody aromatic scent.
Zesty finger lime and eucalyptus essence blend with powerful pine and cedarwood, culminating in an intense sense of comfort.

THE PACK
The bottle and outer pack feature the iconic ‘petit piqué’ pattern, reminiscent of the polo fabric.
To signify its Eau de Parfum concentration the bottle is adorned with an authentic dark grey embroidered crocodile patch.

THE NAME
The fragrance embodiment of the iconic L.12.12 polo shirt created by René Lacoste.
L for Lacoste, 1 for the code of the unique ‘petit piqué’ polo fabric, 2 for the code of the short-sleeved polo design, 12 for the final polo version selected by René Lacoste.

THE AD CAMPAIGN
Dive into a totally liberated urban tennis match in which the Lacoste ambassadors reinterpret the brand’s DNA : always on the move and creative.
The campaign captures the essence of the iconic L.12.12 polo shirt and fragrances.

Description

FROM POLO TO FRAGRANCE

THE FRAGRANCE
L.12.12 Blanc Eau de Parfum, inspired by the iconic Lacoste polo shirt, reveals a confident masculinity in a woody aromatic scent.
Zesty finger lime and eucalyptus essence blend with powerful pine and cedarwood, culminating in an intense sense of comfort.

THE PACK
The bottle and outer pack feature the iconic ‘petit piqué’ pattern, reminiscent of the polo fabric.
To signify its Eau de Parfum concentration the bottle is adorned with an authentic dark grey embroidered crocodile patch.

THE NAME
The fragrance embodiment of the iconic L.12.12 polo shirt created by René Lacoste.
L for Lacoste, 1 for the code of the unique ‘petit piqué’ polo fabric, 2 for the code of the short-sleeved polo design, 12 for the final polo version selected by René Lacoste.

THE AD CAMPAIGN
Dive into a totally liberated urban tennis match in which the Lacoste ambassadors reinterpret the brand’s DNA : always on the move and creative.
The campaign captures the essence of the iconic L.12.12 polo shirt and fragrances.

Description

FROM POLO TO FRAGRANCE

THE FRAGRANCE
L.12.12 Blanc Eau de Parfum, inspired by the iconic Lacoste polo shirt, reveals a confident masculinity in a woody aromatic scent.
Zesty finger lime and eucalyptus essence blend with powerful pine and cedarwood, culminating in an intense sense of comfort.

THE PACK
The bottle and outer pack feature the iconic ‘petit piqué’ pattern, reminiscent of the polo fabric.
To signify its Eau de Parfum concentration the bottle is adorned with an authentic dark grey embroidered crocodile patch.

THE NAME
The fragrance embodiment of the iconic L.12.12 polo shirt created by René Lacoste.
L for Lacoste, 1 for the code of the unique ‘petit piqué’ polo fabric, 2 for the code of the short-sleeved polo design, 12 for the final polo version selected by René Lacoste.

THE AD CAMPAIGN
Dive into a totally liberated urban tennis match in which the Lacoste ambassadors reinterpret the brand’s DNA : always on the move and creative.
The campaign captures the essence of the iconic L.12.12 polo shirt and fragrances.

Description

FROM POLO TO FRAGRANCE

THE FRAGRANCE
L.12.12 Blanc Eau de Parfum, inspired by the iconic Lacoste polo shirt, reveals a confident masculinity in a woody aromatic scent.
Zesty finger lime and eucalyptus essence blend with powerful pine and cedarwood, culminating in an intense sense of comfort.

THE PACK
The bottle and outer pack feature the iconic ‘petit piqué’ pattern, reminiscent of the polo fabric.
To signify its Eau de Parfum concentration the bottle is adorned with an authentic dark grey embroidered crocodile patch.

THE NAME
The fragrance embodiment of the iconic L.12.12 polo shirt created by René Lacoste.
L for Lacoste, 1 for the code of the unique ‘petit piqué’ polo fabric, 2 for the code of the short-sleeved polo design, 12 for the final polo version selected by René Lacoste.

THE AD CAMPAIGN
Dive into a totally liberated urban tennis match in which the Lacoste ambassadors reinterpret the brand’s DNA : always on the move and creative.
The campaign captures the essence of the iconic L.12.12 polo shirt and fragrances.

Description

FROM POLO TO FRAGRANCE

THE FRAGRANCE
L.12.12 Blanc Eau de Parfum, inspired by the iconic Lacoste polo shirt, reveals a confident masculinity in a woody aromatic scent.
Zesty finger lime and eucalyptus essence blend with powerful pine and cedarwood, culminating in an intense sense of comfort.

THE PACK
The bottle and outer pack feature the iconic ‘petit piqué’ pattern, reminiscent of the polo fabric.
To signify its Eau de Parfum concentration the bottle is adorned with an authentic dark grey embroidered crocodile patch.

THE NAME
The fragrance embodiment of the iconic L.12.12 polo shirt created by René Lacoste.
L for Lacoste, 1 for the code of the unique ‘petit piqué’ polo fabric, 2 for the code of the short-sleeved polo design, 12 for the final polo version selected by René Lacoste.

THE AD CAMPAIGN
Dive into a totally liberated urban tennis match in which the Lacoste ambassadors reinterpret the brand’s DNA : always on the move and creative.
The campaign captures the essence of the iconic L.12.12 polo shirt and fragrances.

Description

FROM POLO TO FRAGRANCE

THE FRAGRANCE
L.12.12 Blanc Eau de Parfum, inspired by the iconic Lacoste polo shirt, reveals a confident masculinity in a woody aromatic scent.
Zesty finger lime and eucalyptus essence blend with powerful pine and cedarwood, culminating in an intense sense of comfort.

THE PACK
The bottle and outer pack feature the iconic ‘petit piqué’ pattern, reminiscent of the polo fabric.
To signify its Eau de Parfum concentration the bottle is adorned with an authentic dark grey embroidered crocodile patch.

THE NAME
The fragrance embodiment of the iconic L.12.12 polo shirt created by René Lacoste.
L for Lacoste, 1 for the code of the unique ‘petit piqué’ polo fabric, 2 for the code of the short-sleeved polo design, 12 for the final polo version selected by René Lacoste.

THE AD CAMPAIGN
Dive into a totally liberated urban tennis match in which the Lacoste ambassadors reinterpret the brand’s DNA : always on the move and creative.
The campaign captures the essence of the iconic L.12.12 polo shirt and fragrances.

Description

FROM POLO TO FRAGRANCE

THE FRAGRANCE
L.12.12 Blanc Eau de Parfum, inspired by the iconic Lacoste polo shirt, reveals a confident masculinity in a woody aromatic scent.
Zesty finger lime and eucalyptus essence blend with powerful pine and cedarwood, culminating in an intense sense of comfort.

THE PACK
The bottle and outer pack feature the iconic ‘petit piqué’ pattern, reminiscent of the polo fabric.
To signify its Eau de Parfum concentration the bottle is adorned with an authentic dark grey embroidered crocodile patch.

THE NAME
The fragrance embodiment of the iconic L.12.12 polo shirt created by René Lacoste.
L for Lacoste, 1 for the code of the unique ‘petit piqué’ polo fabric, 2 for the code of the short-sleeved polo design, 12 for the final polo version selected by René Lacoste.

THE AD CAMPAIGN
Dive into a totally liberated urban tennis match in which the Lacoste ambassadors reinterpret the brand’s DNA : always on the move and creative.
The campaign captures the essence of the iconic L.12.12 polo shirt and fragrances.

Description

L.12.12 Rose Sparkling, inspired by the iconic Lacoste polo shirt, reveals a vibrant femininity in an ambery fruity scent.

FROM POLO TO FRAGRANCE

THE FRAGRANCE
L.12.12 Rose Sparkling, inspired by the iconic Lacoste polo shirt, reveals a vibrant femininity in an ambery fruity scent.
Juicy mandarin and lily of the valley are highlighted by a gourmand accord of macaroon, contrasted by woody notes of patchouli and vetiver, offering an addictive comfort.

THE PACK
Now available in a new bottle and outer pack featuring the iconic ‘petit piqué’ pattern, reminiscent of the polo fabric.
To highlight its unique ‘Sparkling’ touch, the bottle adorns a silver metallic embroidered crocodile.

THE NAME
The fragrance embodiment of the iconic L.12.12 polo shirt created by René Lacoste.
L for Lacoste, 1 for the code of the unique ‘petit piqué’ polo fabric, 2 for the code of the short-sleeved polo design, 12 for the final polo version selected by René Lacoste.

Made In France, this fragrance was created using French know-how.

Description

FROM POLO TO FRAGRANCE

THE FRAGRANCE
L.12.12 Blanc Eau de Parfum, inspired by the iconic Lacoste polo shirt, reveals a confident masculinity in a woody aromatic scent.
Zesty finger lime and eucalyptus essence blend with powerful pine and cedarwood, culminating in an intense sense of comfort.

THE PACK
The bottle and outer pack feature the iconic ‘petit piqué’ pattern, reminiscent of the polo fabric.
To signify its Eau de Parfum concentration the bottle is adorned with an authentic dark grey embroidered crocodile patch.

THE NAME
The fragrance embodiment of the iconic L.12.12 polo shirt created by René Lacoste.
L for Lacoste, 1 for the code of the unique ‘petit piqué’ polo fabric, 2 for the code of the short-sleeved polo design, 12 for the final polo version selected by René Lacoste.

THE AD CAMPAIGN
Dive into a totally liberated urban tennis match in which the Lacoste ambassadors reinterpret the brand’s DNA : always on the move and creative.
The campaign captures the essence of the iconic L.12.12 polo shirt and fragrances.

Description

FROM POLO TO FRAGRANCE

THE FRAGRANCE
L.12.12 Blanc Eau de Parfum, inspired by the iconic Lacoste polo shirt, reveals a confident masculinity in a woody aromatic scent.
Zesty finger lime and eucalyptus essence blend with powerful pine and cedarwood, culminating in an intense sense of comfort.

THE PACK
The bottle and outer pack feature the iconic ‘petit piqué’ pattern, reminiscent of the polo fabric.
To signify its Eau de Parfum concentration the bottle is adorned with an authentic dark grey embroidered crocodile patch.

THE NAME
The fragrance embodiment of the iconic L.12.12 polo shirt created by René Lacoste.
L for Lacoste, 1 for the code of the unique ‘petit piqué’ polo fabric, 2 for the code of the short-sleeved polo design, 12 for the final polo version selected by René Lacoste.

THE AD CAMPAIGN
Dive into a totally liberated urban tennis match in which the Lacoste ambassadors reinterpret the brand’s DNA : always on the move and creative.
The campaign captures the essence of the iconic L.12.12 polo shirt and fragrances.

Description

FROM POLO TO FRAGRANCE

THE FRAGRANCE
L.12.12 Blanc Eau de Parfum, inspired by the iconic Lacoste polo shirt, reveals a confident masculinity in a woody aromatic scent.
Zesty finger lime and eucalyptus essence blend with powerful pine and cedarwood, culminating in an intense sense of comfort.

THE PACK
The bottle and outer pack feature the iconic ‘petit piqué’ pattern, reminiscent of the polo fabric.
To signify its Eau de Parfum concentration the bottle is adorned with an authentic dark grey embroidered crocodile patch.

THE NAME
The fragrance embodiment of the iconic L.12.12 polo shirt created by René Lacoste.
L for Lacoste, 1 for the code of the unique ‘petit piqué’ polo fabric, 2 for the code of the short-sleeved polo design, 12 for the final polo version selected by René Lacoste.

THE AD CAMPAIGN
Dive into a totally liberated urban tennis match in which the Lacoste ambassadors reinterpret the brand’s DNA : always on the move and creative.
The campaign captures the essence of the iconic L.12.12 polo shirt and fragrances.

Description

FROM POLO TO FRAGRANCE

THE FRAGRANCE
L.12.12 Blanc Eau de Parfum, inspired by the iconic Lacoste polo shirt, reveals a confident masculinity in a woody aromatic scent.
Zesty finger lime and eucalyptus essence blend with powerful pine and cedarwood, culminating in an intense sense of comfort.

THE PACK
The bottle and outer pack feature the iconic ‘petit piqué’ pattern, reminiscent of the polo fabric.
To signify its Eau de Parfum concentration the bottle is adorned with an authentic dark grey embroidered crocodile patch.

THE NAME
The fragrance embodiment of the iconic L.12.12 polo shirt created by René Lacoste.
L for Lacoste, 1 for the code of the unique ‘petit piqué’ polo fabric, 2 for the code of the short-sleeved polo design, 12 for the final polo version selected by René Lacoste.

THE AD CAMPAIGN
Dive into a totally liberated urban tennis match in which the Lacoste ambassadors reinterpret the brand’s DNA : always on the move and creative.
The campaign captures the essence of the iconic L.12.12 polo shirt and fragrances.

Description

FROM POLO TO FRAGRANCE

THE FRAGRANCE
L.12.12 Blanc Eau de Parfum, inspired by the iconic Lacoste polo shirt, reveals a confident masculinity in a woody aromatic scent.
Zesty finger lime and eucalyptus essence blend with powerful pine and cedarwood, culminating in an intense sense of comfort.

THE PACK
The bottle and outer pack feature the iconic ‘petit piqué’ pattern, reminiscent of the polo fabric.
To signify its Eau de Parfum concentration the bottle is adorned with an authentic dark grey embroidered crocodile patch.

THE NAME
The fragrance embodiment of the iconic L.12.12 polo shirt created by René Lacoste.
L for Lacoste, 1 for the code of the unique ‘petit piqué’ polo fabric, 2 for the code of the short-sleeved polo design, 12 for the final polo version selected by René Lacoste.

THE AD CAMPAIGN
Dive into a totally liberated urban tennis match in which the Lacoste ambassadors reinterpret the brand’s DNA : always on the move and creative.
The campaign captures the essence of the iconic L.12.12 polo shirt and fragrances.

Description

FROM POLO TO FRAGRANCE

THE FRAGRANCE
L.12.12 Rose Eau Fraiche is released in an invigorating blast where the blood orange and the grapefruit blend with the powerful notes of blackcurrant and cedarwood.
An explosion of vitality, providing an exhilarating comfort.

THE PACK
The bottle and outer pack feature the iconic ‘petit piqué’ pattern, reminiscent of the polo fabric.
Each bottle is also adorned with an authentic Lacoste crocodile embroidery, same as on the polo shirts.

THE NAME
The fragrance embodiment of the iconic L.12.12 polo shirt created by René Lacoste.
L for Lacoste, 1 for the code of the unique ‘petit piqué’ polo fabric, 2 for the code of the short-sleeved polo design, 12 for the final polo version selected by René Lacoste.

THE AD CAMPAIGN
Dive into a totally liberated urban tennis match in which the Lacoste ambassadors reinterpret the brand’s DNA : always on the move and creative.
The campaign captures the essence of the iconic L.12.12 polo shirt and fragrances.

Description

FROM POLO TO FRAGRANCE

THE FRAGRANCE
L.12.12 Rose Eau Fraiche is released in an invigorating blast where the blood orange and the grapefruit blend with the powerful notes of blackcurrant and cedarwood.
An explosion of vitality, providing an exhilarating comfort.

THE PACK
The bottle and outer pack feature the iconic ‘petit piqué’ pattern, reminiscent of the polo fabric.
Each bottle is also adorned with an authentic Lacoste crocodile embroidery, same as on the polo shirts.

THE NAME
The fragrance embodiment of the iconic L.12.12 polo shirt created by René Lacoste.
L for Lacoste, 1 for the code of the unique ‘petit piqué’ polo fabric, 2 for the code of the short-sleeved polo design, 12 for the final polo version selected by René Lacoste.

THE AD CAMPAIGN
Dive into a totally liberated urban tennis match in which the Lacoste ambassadors reinterpret the brand’s DNA : always on the move and creative.
The campaign captures the essence of the iconic L.12.12 polo shirt and fragrances.

Description

FROM POLO TO FRAGRANCE

THE FRAGRANCE
L.12.12 Rose Eau Fraiche is released in an invigorating blast where the blood orange and the grapefruit blend with the powerful notes of blackcurrant and cedarwood.
An explosion of vitality, providing an exhilarating comfort.

THE PACK
The bottle and outer pack feature the iconic ‘petit piqué’ pattern, reminiscent of the polo fabric.
Each bottle is also adorned with an authentic Lacoste crocodile embroidery, same as on the polo shirts.

THE NAME
The fragrance embodiment of the iconic L.12.12 polo shirt created by René Lacoste.
L for Lacoste, 1 for the code of the unique ‘petit piqué’ polo fabric, 2 for the code of the short-sleeved polo design, 12 for the final polo version selected by René Lacoste.

THE AD CAMPAIGN
Dive into a totally liberated urban tennis match in which the Lacoste ambassadors reinterpret the brand’s DNA : always on the move and creative.
The campaign captures the essence of the iconic L.12.12 polo shirt and fragrances.

Description

FROM POLO TO FRAGRANCE

THE FRAGRANCE
L.12.12 Rose Eau Fraiche is released in an invigorating blast where the blood orange and the grapefruit blend with the powerful notes of blackcurrant and cedarwood.
An explosion of vitality, providing an exhilarating comfort.

THE PACK
The bottle and outer pack feature the iconic ‘petit piqué’ pattern, reminiscent of the polo fabric.
Each bottle is also adorned with an authentic Lacoste crocodile embroidery, same as on the polo shirts.

THE NAME
The fragrance embodiment of the iconic L.12.12 polo shirt created by René Lacoste.
L for Lacoste, 1 for the code of the unique ‘petit piqué’ polo fabric, 2 for the code of the short-sleeved polo design, 12 for the final polo version selected by René Lacoste.

THE AD CAMPAIGN
Dive into a totally liberated urban tennis match in which the Lacoste ambassadors reinterpret the brand’s DNA : always on the move and creative.
The campaign captures the essence of the iconic L.12.12 polo shirt and fragrances.

Description

FROM POLO TO FRAGRANCE

THE FRAGRANCE
L.12.12 Rose Eau Fraiche is released in an invigorating blast where the blood orange and the grapefruit blend with the powerful notes of blackcurrant and cedarwood.
An explosion of vitality, providing an exhilarating comfort.

THE PACK
The bottle and outer pack feature the iconic ‘petit piqué’ pattern, reminiscent of the polo fabric.
Each bottle is also adorned with an authentic Lacoste crocodile embroidery, same as on the polo shirts.

THE NAME
The fragrance embodiment of the iconic L.12.12 polo shirt created by René Lacoste.
L for Lacoste, 1 for the code of the unique ‘petit piqué’ polo fabric, 2 for the code of the short-sleeved polo design, 12 for the final polo version selected by René Lacoste.

THE AD CAMPAIGN
Dive into a totally liberated urban tennis match in which the Lacoste ambassadors reinterpret the brand’s DNA : always on the move and creative.
The campaign captures the essence of the iconic L.12.12 polo shirt and fragrances.

Description

FROM POLO TO FRAGRANCE

THE FRAGRANCE
L.12.12 Rose Eau Fraiche is released in an invigorating blast where the blood orange and the grapefruit blend with the powerful notes of blackcurrant and cedarwood.
An explosion of vitality, providing an exhilarating comfort.

THE PACK
The bottle and outer pack feature the iconic ‘petit piqué’ pattern, reminiscent of the polo fabric.
Each bottle is also adorned with an authentic Lacoste crocodile embroidery, same as on the polo shirts.

THE NAME
The fragrance embodiment of the iconic L.12.12 polo shirt created by René Lacoste.
L for Lacoste, 1 for the code of the unique ‘petit piqué’ polo fabric, 2 for the code of the short-sleeved polo design, 12 for the final polo version selected by René Lacoste.

THE AD CAMPAIGN
Dive into a totally liberated urban tennis match in which the Lacoste ambassadors reinterpret the brand’s DNA : always on the move and creative.
The campaign captures the essence of the iconic L.12.12 polo shirt and fragrances.